The summer fever just got a lot hotter as H&M breached the shores of La Union for their summer pop-up store! An event was also set-up to formally launch their store full of brightly colored bean bags for music sessions on the sand, macramé hammocks for casual lounging, vibrantly patterned fabrics as sun screens, and an Elyu party wouldn’t be complete without its surfboards! A wooden platformed stage was set at front with a giant-sized H&M ELYU built-up signage in full prints and patterns.
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